Understanding competition is a necessity for the way you execute your business as a whole.īy finding and studying the images, infographics and ebooks presented to consumers from your direct competition, you can be inspired for future visual communications and content ideas. Google’s advanced image search allows you to find direct competition through their content, presenting you with the opportunity to analyze and compare it to your own strategies.
It’s likely impossible for you to sniff out every last competitor you have in the business world, but you can come pretty close! The competition is always evolving and growing.īy regularly implementing every tool you have in your research arsenal, you can stop falling behind and consistently stay ahead. When it comes to succeeding online, you can never do enough competitive research. Why Use Google Advanced Image Search for Competitive Research?